Toolkit
Power of Promotion: The Rationale
Guidance to help communicate the economic and community value of destination marketing.
Contributors
Topics
Related Resources
Research & Reports
Guide to TID
By Civitas
By Civitas
Funding for destination organizations is increasingly vulnerable, making stable, self-supported models more critical than ever.
Template
Social Media Post Template
By U.S. Travel Association
By U.S. Travel Association
Example social content to help destinations share advocacy messages and highlight the impact of travel promotion.
Template
Letter to the Editor Template
By U.S. Travel Association
By U.S. Travel Association
Concise, persuasive sample language for responding to local coverage or elevating travel issues in community publications.
Research & Reports
Guide to TID
By Civitas
By Civitas
Funding for destination organizations is increasingly vulnerable, making stable, self-supported models more critical than ever.
Template
Social Media Post Template
By U.S. Travel Association
By U.S. Travel Association
Example social content to help destinations share advocacy messages and highlight the impact of travel promotion.
Template
Letter to the Editor Template
By U.S. Travel Association
By U.S. Travel Association
Concise, persuasive sample language for responding to local coverage or elevating travel issues in community publications.